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Parallel Blue announces expansion plans following post-Covid bounce

Parallel Blue Group, the full-service event management agency, today announces a major growth drive in response to a strong pipeline of business it has built up since the end of the Covid pandemic. Parallel Blue Group had the creativity and financial strength to continue operating through the pandemic and is now benefiting from a market with very strong customer demand.

The growth drive includes three new office units at its headquarters, the development of a new website which is due to launch next month, and the promotion of 2 of its existing team alongside the recruitment of 3 new team members as it continues its rapid growth.

Ross Millward, previously Business Development Consultant, has been promoted to Head of Business Development while Sam Ambrose, previously an Account Manager, has been promoted to Head of Events. Both will report to Mark Harsant, Global Events & Operations Director.

Ross will be responsible for new client acquisition as well as using his extensive knowledge of venues to head up these relationships. Sam will be responsible for overseeing event delivery, capability, resource, and governance.

Joining the team are Francesca Bishop and Verity Chanin as Account Managers, along with Myles Marklove as Business Support Coordinator.

Commenting on the changes, Paul Martin, Managing Director of Parallel Blue, said “These are incredibly exciting times for us. We have seen unprecedented growth since we came out of the other side of Covid as clients have re-engaged with events to help meet their own targets. With our ambitious growth plans, it was important to strengthen both the senior leadership team and the breadth of our delivery team. In addition to the team changes, we have recently taken on additional space at our head office and are launching a new website as part of our broader marketing strategy. The company continues to go from strength to strength and we are really excited about continuing to deliver even more world-class events for our clients to help them grow their businesses.”